The Handbook of Research on Representing Health and Medicine in Modern Media is a crucial reference that discusses health communication within two contexts: in terms of the media and journalists presenting critical health information and in terms of media literacy and information retrieval methods of media consumers through modern digital channels. The main purpose of these chapters is the development of critical thinking about health presentations and health communication issues in the media by presenting a discussion of the issues that will contribute to this vital view of health, medicine, and diseases in the media. The primary topics highlighted in this book are infectious diseases in the media, campaigning, media ethics, digital platforms such as television and social media in health communication, and the media’s impact on individuals and society. This book is ideal for journalists, reporters, researchers, practitioners, public health officials, social media analysts, researchers, academicians, and students looking for information on how health and medicine are presented in the media, the channels used for information delivery, and the impact of the media on health and medicine.

Topics Covered
The many academic areas covered in this publication include, but are not limited to:
•Communication Studies
•COVID-19 Pandemic
•Disinformation
•Health Campaigns
•Health Communication
•Health Literacy
•Healthcare Services
•Infectious Diseases
•Marketing Communications
•Mass Media
•Media Ethics
•Post-Truth
•Public Health
•Risk Communication
•Social Media
•Stigma